Brand Identity
Nono & Laila
Nono & Laila is a local filipino fruits and vegetables stand focused on providing fresh, high-quality produce sourced directly from local farmers, made accessible for everyday and bulk buyers.

Developed a complete brand identity system for Nono & Laila Fruits and Vegetables, a local market stand focused on providing fresh, high-quality produce sourced directly from farmers. The project aimed to create a visual identity that feels approachable, trustworthy, and rooted in everyday community life, particularly within a night market setting. Deliverables included logo design, typography system, and color palette development, alongside printed design applications such as signage, tarpaulins, price lists, packaging labels, and market collaterals. The final identity was designed to improve brand recognition among bulk and regular buyers while maintaining a friendly, fresh, and accessible tone that reflects the brand’s core values of quality and affordability.
Brand Guidelines


Product & Social Assets


